Hi there! I'm a Freelance PR & marketing consultant who works with independent brands.

Cassie Boorn on Instagram  “When your best friend saves your ass and fits you in for a last minute hair appointment before a big business meeting ”.png

I have spent 7+ years building marketing strategies for leading companies, and coaching business owners on how to increase their revenue.

I started my career managing online marketing programs for Fortune 500 consumer brands at a NYC based Public Relations firm. I specialized in helping clients figure out how to use influencer marketing, content and social media to grow their online presence. Some of the brands that I worked with include Proctor & Gamble, Pepperidge Farm, Gallo Wing and Gogo squeeZ. I later joined Disney Interactive where I was charged with developing their first-ever influencer ad network. 

I left my full-time job two years ago to start my own freelance consultancy where I work with a range of agencies, startups and boutique business owners. 

Today, I help clients generate media coverage, create powerful influencer partnerships, develop engaging content for their social media channels and expand their audience in a way that grows their business.

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Who Do I Work With?

I am really careful to structure my business so that I can work with the clients that I really love. I only consult with businesses who have a fascinating story, an innovative angle or and amazing Founder that I can't help but support. 


Online Shops & Boutique Brands

Small Businesses, Online Shops and Boutique brands who are passionate about the products they create, but need extra support getting their work in front of a wider audience. I help these clients grow their following in a way that directly impacts sales.

Some of my clients include fashion designers, boutique skincare brands, food brands, handmade shops, fair-trade organizations and more.

Authors & Entreprenuers

Authors, coaches and entrepreneurs who have a unique story to share with the world, but need someone to help them tell their story and expand their audience in a really strategic way. I help these clients craft their brand story and approach PR in a way that quickly grows their following. 

Some of my clients include best-selling authors, nationally recognized career coaches, Corporate Executives and Award-winning Entrepreneurs.

Marketing Agencies & Startups 

Agencies and startups who have an innovative idea but limited bandwidth. I help these clients execute large-scale marketing programs, plan product launches and manage content development.

Some of my clients have included mid-size marketing agencies, boutique PR agencies, advertising networks, digital media and online education startups. 


Services & Pricing

I only work with a select handful of clients each month, so I can work closely on achieving their goals. 

Here are some of the things I help my clients with:

- Landing coverage in national media outlets
- Creating impactful influencer collaborations
- Building and managing affiliate networks
- Creating social media strategies and content calendars
- Secure new Wholesale clients and brand sponsors
- Developing engaging email marketing strategies 

Packages start at $800


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